Tag: ROI

How to Measure Social Media ROI: My Three Favorite Ways!

Posted by Leif Martinez - June 13, 2011 - Social Media ROI

One of the questions that people ask most frequently about Social Media is, how do you measure the Return On Investment (ROI)? In fact, if you do a Google search for “Social Media ROI” you will get over 20 million results. I recently read the book The Now Revolution, in which authors Jay Baer and [...]

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